Label Laws for Florida Beverages

Beer Label 14.10.24Labels on alcoholic beverage containers must comply with both U.S. and Florida laws and regulations.

The reason these laws exist is to ensure container labels accurately represent the beverage inside. Beverage manufacturers must include specific information on the product labels. Florida manufacturers must also comply with the Florida Alcohol Beverage and Tobacco’s (ABT) label registration process and, in some cases, the federal Tax and Trade Bureau’s (TTB) label approval process.

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You’re Invited to Florida Craft’s Kickoff Event

I am personally inviting you to Florida Craft’s Kickoff Event, Wednesday, October 15, from 5 pm to 8 pm at Redlight Redlight in Orlando.

Florida Craft Logo PNG 2000As many of you know, the Brewers’ Law team has for the last year been deeply focused on helping Florida beverage manufacturers—brewers, winemakers, and distillers—with the legal and regulatory steps for launching and operating their businesses. We’ve learned a couple of things from this experience: beverage laws are crazy and craft beverage makers are wonderful, hardworking, talented people fully deserving of their communities’ support. That’s why we helped create Florida Craft.

Florida Craft is a grassroots, non-profit association that supports and promotes Florida craft beverage manufacturers. It’s goal is to build community behind our craft beverage makers. We’re doing that in a big way on October 15, with our Kickoff Event. Please stop by, say hello, and have a Florida craft beverage (note: other states will be represented). It’s a come-and-go-as-you-please event, but I’ll be speaking with Redlight Redlight’s co-owner and master brewer, Brent Hernandez at about 6:30.

If you can’t make it to our Kickoff Event, don’t worry—you can still support Florida Craft. Join as a Florida Craft member and get your Florida Craft Card™. The Florida Craft Card™ gets your discounts and specials at Florida craft retailers throughout Florida. Participating retailers are stepping-up to help Florida Craft, and you can do your part by having a drink. How hard is that?

Thanks for supporting Florida Craft. Remember: You could drink a craft beverage made outside Florida, but why?

Trevor

The Florida Wineries Report – July 2014

Florida Wineries Report LogoRetail sales are up for the month of July at Florida’s wineries.

Notes About this Edition of The Florida Wineries Report

  • All beverage manufacturers holding a AMW (manufacturer or bottler of wine) or a BMCW (manufacturer of wines and cordials) are included in The Florida Wineries Report. This includes cideries, meaderies, vineyards, make-it-yourself wine shops, ready-to-drink alcoholic beverages, and negociant winemakers. They’re all in The Florida Wineries Report, which makes direct comparisons a bit difficult.
  • This edition of The Florida Wineries Report reflects information about each winery’s reported taxpaid sales, as reflected on the ABT’s monthly wholesale reports for July 2014, the most recent information available. Taxpaid sales includes all activities for which the winery itself (rather than its distributor) is required to report and pay Florida’s alcoholic beverage tax.
  • Full production numbers (including retail sales and other production) are not publicly available for wineries. This means that these reports only reflect the wineries’ own tasting room sales and other taxpaid activities, and only if they are no reported by a distributor. We’re working with the ABT to get full production numbers. While the ABT does collect full production numbers, it does not compile the numbers the same way they do the retail sale numbers.
  • All volume numbers are expressed in cases. One case consisting of 12 750 ml bottles contains 2.38 gallons of wine.
  • A handful of Florida wineries have reported no taxpaid sales during the last 12 months. There are many reasons why a Florida winery might report no taxpaid sales. Because we don’t have a basis for ranking these wineries, they are collected in the No Reported Activity table below.
  • Based on taxpaid sales, monthly sales at Florida’s wineries increased a quarter percent (0.25%). However, annualized sales for the winemakers’ was down by 0.97% compared to the prior month.

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The Florida Breweries Report – July 2014

Florida Breweries Report Logo (14.09.29)Four new breweries in this Florida Breweries Report, and annual sales growth is up again.

Notes about this edition of The Florida Breweries Report

  • This edition of The Florida Breweries Report reflects information about each brewery’s reported retail sale, as reflected on the ABT’s monthly wholesale reports for July 2014, the most recent information available. Actually, the numbers reported by production breweries (those that have a CMB license) is for all taxable activities, which includes both retail sales and other taxable transactions.
  • Full production numbers (including retail sales and other production) are not publicly available for production breweries. This means that the activity of production-only breweries is not fairly reflected in these reports. We’re working with the ABT to get full production numbers. While the ABT does collect full production numbers, it does not compile the numbers they same way they do the retail sale numbers.
  • Four new breweries are included in this edition of The Florida Breweries Report: Lakeland Brewing Co., MIA Brewing Co., Pareidolia Brewing Co., and Daytona Beach Brewing Co.
  • Based on retail sales, the Florida brewing industry’s annual growth rate increased to 6.78% in July 2014.

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Take Investment Dollars and Keep Them

Credit Mark Wallace. Used with permission under Creative Commons License.

Credit Mark Wallace. Used with permission under Creative Commons License.

Starting a new beverage manufacturing business takes more than a good beverage, it takes money. Selling ownership shares in your business is an attractive source of start-up funding, but it’s risky. When you take money from investors in exchange for ownership, two things are true. First, your investors expect you to deliver on your promises about the success of the business. Second, federal and state securities laws make you responsible for those promises.

What happens when you don’t deliver on your promises or you violate federal or state securities laws? Often you have to give investors their money back, and that’s the best case scenario.

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The Florida Wineries Report – June 2014

Florida Wineries Report LogoIntroducing the all-new Florida Wineries Report–monthly rankings and data tracking the growth of Florida’s winemaking industry.

Notes About this Edition of The Florida Wineries Report

  • All beverage manufacturers holding a AMW (manufacturer or bottler of wine) or a BMCW (manufacturer of wines and cordials) are included in The Florida Wineries Report. This includes cideries, meaderies, vineyards, make-it-yourself wine shops, ready-to-drink alcoholic beverages, and negociant winemakers. They’re all in The Florida Wineries Report, which makes direct comparisons a bit difficult.
  • This edition of The Florida Wineries Report reflects information about each winery’s reported taxpaid sales, as reflected on the ABT’s monthly wholesale reports for June 2014, the most recent information available. Taxpaid sales includes all activities for which the winery itself (rather than its distributor) is required to report and pay Florida’s alcoholic beverage tax.
  • Full production numbers (including retail sales and other production) are not publicly available for wineries. This means that these reports only reflect the wineries’ own tasting room sales and other taxpaid activities, and only if they are no reported by a distributor. We’re working with the ABT to get full production numbers. While the ABT does collect full production numbers, it does not compile the numbers the same way they do the retail sale numbers.
  • A handful of Florida wineries have reported no taxpaid sales during the last 12 months. There are many reasons why a Florida winery might report no taxpaid sales. Because we don’t have a basis for ranking these wineries, they are collected in the No Reported Activity table below.
  • Based on taxpaid sales, the Florida winemaking industry had positive annual growth at a rate of 1.54% in June 2014.

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The Florida Breweries Report – June 2014

Florida Breweries Report Logo (14.07.04)Eight new breweries and a completely new table in this Florida Breweries Report.

Notes about this edition of The Florida Breweries Report

  • This edition of The Florida Breweries Report reflects information about each brewery’s reported retail sales, as reflected on the ABT’s monthly wholesale reports for June 2014, the most recent information available. That’s not entirely true. According to an ABT representative, the numbers reported by production breweries (those that have a CMB license) is for all taxable activities.
  • Full production numbers (including retail sales and other production) are not publicly available for production breweries. This means that the activity of production-only breweries–like Grayton Beer Co. and Engine 15 Brewing Co.‘s new production brewery–is not fairly reflected in these reports. We’re working with the ABT to get full production numbers. While the ABT does collect full production numbers, it does not compile the numbers they same way they do the retail sale numbers.
  • This edition of The Florida Breweries Report introduces a new table listing the breweries that reported no taxable activity for the month. This table includes production-only breweries and new breweries that have just recently opened. The breweries on the No Reported Sales Activities are not included in the rankings of the other tables.
  • Eight new breweries are included in this edition of The Florida Breweries Report: Proof Brewing Co.‘s Production Brewery, Oyster City Brewing Co., Dunedin House of Beer, Engine 15 Brewing Co.’s Production Brewery, Escape Brewing Co., First Magnitude Brewing Co., Orchid Island Brewery, and Veterans United Craft Brewery.
  • Based on retail sales, the Florida brewing industry’s annual growth rate increased to 4.11% in June 2014.

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Florida Breweries Benefit from Local Support

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Credit Sam Slaughter, Persimmon Hollow Brewing Co.

In her August 1, 2014 column, Orlando Sentinel columnist Beth Kassab celebrates Central Florida’s growing number of breweries and the support they’re getting from local government officials. At the same time, Ms. Kassab takes aim at Florida’s state-level politicians, most of whom haven’t given much help or attention to Florida breweries.

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The Florida Breweries Report – May 2014

Florida Breweries Report Logo (14.07.04)

It’s Christmas in July! A second Florida Breweries Report this month.

Notes about The Florida Breweries Report

  • The Florida Breweries Report reflects information about each brewery’s reported retail sales, as reflected on the ABT’s monthly wholesale reports for May 2014, the most recent information available. Full production and sales numbers (both retail and wholesale, for production breweries) are not publicly available.
  • We’ve added Industry Total figures in this edition of The Florida Breweries Report.
  • This edition of The Florida Breweries Report features 1 newly licensed brewer: The Corkscrew (Ocala). Not your typical brewery, The Corkscrew allows visitors to make their own wine and beer–just another example of the creative ways to grow Florida beverage industry. Entries for The Corkscrew are bolded in this edition of The Florida Breweries Report.

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Before Choosing a Beverage Manufacturing Location: 5 Questions

New Coppertail Brewery Location in Tampa

New Coppertail Brewing Co. Location in Tampa. Credit Coppertail Brewing Co.

Choosing the location for your new Florida brewery, winery, or distillery is a big moment in the life of your beverage business. Before making a final decision, answer these five questions about the location.

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